Fetured Episode

Strengthening Women Entrepreneurs: Mindset and Mentorship – with Hema Reddy.

Having a positive mindset and not letting negativity affect us is important as an entrepreneur. Starting a business is tough; it will take your time and resources. Having strong mental fortitude is crucial because you don’t want to fail just because you listened to others. You can dictate how you will run your business, and that is the power you have to change the business for better or worse.

Today’s special guest is Hema Reddy, founder of Crafty Counter, started her journey in 2018 with a mission to provide parents with high-quality, convenient, minimally processed, and delicious food options. Initially creating WunderNuggets, a variety of vegetarian and blended protein nuggets, she shifted focus in 2020 after learning about the environmental and ethical issues in poultry farming. This led to the company becoming 100% plant-based, launching WunderBites, and ultimately, in 2022, creating WunderEggs—a plant-based egg alternative. WunderEggs, which won the “Best New Meat Alternative 2022” award, launched at Whole Foods in January 2023 and continues to expand nationwide, aligning with Reddy’s mission to nourish both bodies and the planet without compromise.

Links to Connect with Hema Reddy:

Facebook: https://www.facebook.com/profile.php?id=100063938833614 
Instagram: https://www.instagram.com/hemanreddy/ 
LinkedIn: https://www.linkedin.com/in/hemareddy 
Twitter: https://x.com/mycraftycounter 
Pinterest: https://ph.pinterest.com/mycraftycounter/ 
Website: https://www.craftycounter.com 

The host of the Empire Life Podcast, Allison Ramsey is the best-selling author of the Redefine book www.empirelifeacademy.com/book and the Founder of Empire Life, Coaching and Mentoring Company. At Empire Life, Female Founders are Guided in Scaling Their Online Empires. Allison is also a Software Developer, Data Scientist, and College Professor. She also hosts the Empire Life Podcast, which broadcasts interviews with mega-successful empire builders worldwide, and publishes expert articles in the Empire Life Blog.

With private clients, Empire Life guides clients in business strategy, structure, community building, and authentic sales in scaling the technical infrastructure for membership sites, and systems, raising prices, and confidence, automation, sales funnels, and scaling momentum with Facebook and Google Ads. The Empire Life Blog has tons of exposure and engagement every day as well. Allison is also an international speaker on women in tech, entrepreneurship, business, leadership, and business partnerships. She enjoys spending time with her loved ones in her free time.

All of the female coaches and female-led businesses who implemented Empire Life’s business strategies saw an increase in client leads, monthly income (often a 20X increase from when they started with Empire Life’s support), and client retention after having Empire Life Mentorship, apply here: https://empirelife.typeform.com/to/KkGBfS.